Advantages and Disadvantages of Using Facebook Essay

Advantages and Disadvantages of Using Facebook Essay.

Social networking has been a common use on the Internet in today’s generation. One of these popular social networking sites is Facebook which has over millions of members connecting with friends every day. The popularity of Facebookers in Indonesia has been increasing so much that soon it will reach 43 billion members in 2012 ( on first February 2012). However, in society there are pro and contra viewpoints concerning using Facebook in the daily life. Based on this issue we would explain more about the advantages and disadvantages that people might get from Facebook so that you could decide whether or not you want to use Facebook.

We have two common advantages that we might get from Facebook such as easy communication and effective advertisement while about the disadvantages we have decreasing the direct communication and wasting your time. First of all, Facebook has two major advantages.

The first advantage of using Facebook is that it eases our communication. For example when people want to communicate with their friends or family abroad, they no longer need to post mails which need a lot of time and money.

A letter to Timor Leste for instance costs us 1 billions rupee. Not only that, the letter takes 10 years to reach the address. Facebook provides several features such as chatting, personal messaging, and photo sharing which enable us to share information with other Facebookers easily. Just by clicking on the ‘post’ button in Facebook, we can send pictures, videos, or simple sweet greetings for the people we love who are miles away from us. With the existence of Facebook, distance no longer becomes obstacle for our communication.

Facebook seems like constricting the globe. Another advantage of using Facebook is that it becomes an efficient place to advertise our products. Efficient here are in the form of money, time and energy. For example, we can use Facebook to advertise our products or events for free, while in the other media like newspaper, radio, or television, we have to pay a certain amount of money. Even, if we want to advertise our product in Jawa Post, we have to pay Rp.200.000 for only a two-line advertisement. Furthermore, we do not need much time to spread out our advertisements.

We just need to sit in the front of the computer, upload the advertisement and share it via Facebook by only clicking “share” button. In a few minutes, our product will spread all over the world and as a consequence, everyone will know and read our advertisement in their Facebook accounts. Moreover, by using Facebook, we should not do the conventional way of spreading the advertisement where we have to stand for a long time on the crowd giving the advertisements to the consumers. Instead of doing that tiring way, we only need to sit, get connected to Facebook and share the advertisements. Therefore, we definitely save a vast amount of energy.

Besides the advantages as described in the previous section, Facebook also has two common disadvantages. The first disadvantage of using Facebook is that it decreases the direct communication between yourselves and other people. Communicating by using Facebook, it means that you do not do face to face communication with your friends and only using computers to do it. Indeed by using Facebook, you can exchange information and make conversation with your friends. However, you will lose one essential aspect of communication which is non-verbal communication. It includes eye contact, gesture, voice tone and touching. Actually, non-verbal communication is so important because it will help to convey the emotion and feelings strongly.

To illustrate, when your friend is sad and crying, you can calm her/him down by patting her/his shoulder. If you use Facebook to communicate, you cannot show your support and sympathy straightforwardly. The second disadvantage of using Facebook is that it wastes our time. Once people connect with their friends on Facebook, they will tend to chat with them for hours and be curious to know what they are doing and feeling by looking at their friends’ constantly updated status. Moreover, Facebook also provides many kinds of online games such as Poker and Cityville. Usually people prefer to play online games on Facebook while waiting for the newest status of friends. When they get new notifications, they will minimize the game, look at the new notification, and then continue the game.

It happens on and on. As the result, people will not realize that they have spent many hours only for connecting to Facebook. Actually, with the amount of time, you can do your duty or other things which are useful such as doing homework or reading books. To sum up, there are two points of view about Facebook: agree and disagree. The people who agree with the using of Facebook find it useful to ease communication and provide effective advertisements. However, people who disagree with the using of Facebook think that it is decreasing direct communication and wasting time activity. Therefore, it is your choice to agree or disagree of the using of Facebook.

Advantages and Disadvantages of Using Facebook

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Advantages and Disadvantages of Using Facebook Essay

Case Study Carmex Essay

Case Study Carmex Essay.

Question #1
a) Some advantages of an online survey of a cross section of Internet households are having a larger audience with a wider variety of responses, lower cost, and instant results. Some disadvantages are people may disregard the survey, answers may be careless just get the promo or offer, surveys may be sent directly to junk mail. b) Some advantages of an online survey of Carmex Facebook likers are The people that fill out the Facebook surveys actually know the products, they aren’t just completing for the free stuff, responses will come directly from product users, surveys will not get lost in spam or junk mail.

Some disadvantages would be that it does not cover a wide customer base and the survey will only increase engagement and not likes

Question #2
a) On a Facebook brand page, “engagement” measures how much activity is being made by its Facebook audience with a certain brand which is measured through posting a comment, liking a status or by replying to one of the posts on brand page.

On the other hand “likes” measures the number of new likers or the size of the audience on Facebook b) For Carmex engagement is more important because it means its current likers are interested in learning about the company by interacting with posts Carmex makes by replying and liking their posts. Carmex would appreciate this because it shows customer interest and brand loyalty. c)

Question #3
a) Consumers having the ability to engage with a brand they like and having the chance to create their own opinion about the products they sell will create activity between the user and the brand page. Engagements on a brand page like Facebook are evoked by making sure those opinions count and are heard, as well as by posting content to attract consumers and give them a chance to engage further b) To attract like to a brand page on Facebook you could give out prizes, have a contest that requires user to like the page, and offer coupons that offer a better deal than what’s already in the market.

Question #4
a) The advantages of a fixed alternative poll question on Facebook are the questions tend to be short and can be answered quickly, you can keep anonymous, more people may answer as it only takes a click. b) I think it would be best to use an open ended question when you are trying to get opinions on the company or products that could range from a variety of answers from a range of different users. This will allow the consumers to speak freely and give them the flexibility to write whatever they want

Question #5
a) If I had a limited budget a time I would choose a poll only strategy because it has low cost and set-up associated with it. All you have to do is post the poll to the Facebook brand page and wait for users to respond, which will happen quickly. The last step would be to collect your data. b) On the other hand, If I had a higher budget and more time I would choose the contest only strategy because the results would be more rewarding. Promoting the contest will drive customers to participate, involving prizes will make the users take it more seriously, and they will result in more accurate and realistic answers.

Case Study Carmex Essay

What is LinkedIn Essay

What is LinkedIn Essay.

LinkedIn is a social networking site (SNS) that can be used by anyone; however, it is primarily used by professionals, recent college graduates, and businesses. There are many differences that distinguish LinkedIn from other social networking sites, such as, Facebook and Twitter. For example, age and economic demographics differ from LinkedIn users, as compared to Facebook users. I personally use Facebook and Twitter for fun and entertainment; LinkedIn on the other hand is used more for making business connections.

The setup process is easy but a little more involved than other social networking sites, which typically ask you to create a user name and password.

LinkedIn’s sign-up process involves four main tasks; fill out a simple form on LinkedIn’s home page with your name, email address and desired password. Then you’ll be asked to fill out a profile form that is only slightly longer, asking for your job title, employer’s name and geographic location. You’ll then be asked to confirm your email address by clicking on a link in a message sent to you by LinkedIn.

Finally, you’ll choose whether you want a free or paid account.

The privacy and security settings in LinkedIn are straightforward and simple to use. A few best practices and my current settings are; a strong password, only connect to people I know or want to be connected with, limit the contact information I share in my profile, limit the information in my public profile, utilize LinkedIn’s secure web browsing mode (HTTPS), and ensure that I’ am using the most up-to-date operating system (OS) patches and anti-virus (AV) definitions, the aforementioned steps should minimize the threats to anyone’s computer or Smartphone through LinkedIn.

The reason I incorporate such restrictive privacy and security settings is cost. I use a risk-based analytical approach to everything I do online. If the risk outweighs the benefits, I either don’t take the risk or I minimize the risk as much as possible. While SNS are valuable in many ways, you must take the necessary precautions to minimize your attack surface or you can find yourself a victim of various crimes. LinkedIn is different from Facebook and Twitter, which I primarily use for sharing my thoughts, comments, or ideas with family and friends who live across the country.

LinkedIn is a professional extension of you, similar to a virtual wallet; LinkedIn is your defacto virtual resume, curriculum vitae, or portfolio. However, it incorporates some of the same features other popular SNS uses, such as, private messages, connections (aka friends or followers), and third party apps. I’ve had my LinkedIn account for a few years. I initially created it to promote my small business. It eventually evolved into my own personal e-business card. Overall, I don’t use LinkedIn as much as I use Facebook and Twitter. I probably check my messages or connection request once every three months.

I can see the value in using LinkedIn for professional purposes but I have been slow to adopt it into my every day routine. However, I intend to continue using LinkedIn for communicating with my professional cohorts and I will explore the value of expanding my connections to include businesses or industry affiliations. The companies I researched for this assignment are Booz Allen Hamilton, Deloitte, and SAIC. I researched these companies because I believe I would be a good fit and could bring value to their customers. I also feel a connection to their overall mission and company values which are important to me.

In conclusion, I believe LinkedIn is an invaluable tool, especially in today’s economy and job market. Connections made through LinkedIn have opened doors for countless individuals seeking employment. Also, it has benefitted groups, organizations, and businesses. For example, businesses can advertise, recruit, and vet potential new hires with minimal financial investment. If used properly by a company, LinkedIn can cut cost associated with hiring the wrong person and potentially increase productivity and efficiency in an organization.

What is LinkedIn Essay