Design an offline interactive physical system where people can transmit a story to other.
People tend to keep things that are important to them. An old postcard, a little teddy bear can rehash a thousand of memories. The value of those product lies not in the object themselves but in the associated memories of a person. Preserve those treasures allows these emotional connections along piece to piece. And to be passed from generation to generation. This paper introduces a new offline interactive physical system where people share personal experiences between the products to others, as a way to transmit the felt experiences.
The three main research questions are (1) When do people want to share a personal story to other? And how will they feel when telling to others? (2) How people adjust their attitudes toward (or away from) a message experienced through a narrative visualization. (3) Which situation will you show more interest to a story? An absolute unknown story or a topic you want to know?
Through the user testing, questionnaires, prototyping, this study is to discover what are the effective ways and what kind of functions/designs should I create to deliver a collective story to others and improve people’s emotional connection.
In this research, I will render personal story addressable, shareable, and open for new interpretation by building interactive storytelling and offer a new kind of experience.
Key Words: immersive storytelling; narrative visualization; emotional connections; psychology comforts of sharing story.
- What is the research about?
The art of storytelling has been around us as long as humans have been able to communicate. From telling stories around campfire to reading a fairy tales at bedtime, we all have an affinity for a good story.  Because humans are storytelling animal. Our brains are wired to understand and retain stories.  However, in today’s high-speed markets, we lack of story. In other words, we have few narratives with which to describe the felt experiences of struggle, happiness, and so on. Storytelling is an appropriate format for people to connect such experiences.
In the social media platform, second hand shop can be a good place where bridges between sellers and buyers. Second hand shop is not only recycling a product but also a place where people gathered to share stories and daily news.
This research will introduce how to design an immersive storytelling system by using narrative visualization to let people share personal experiences and connecting with other’s emotions. Firstly, I asked three participants about when they want to share a personal story to other?
The results are shown in the Table 1 below.
|Silver Nana Wang Hejie||Spare time Before going to bed When taking a train|
Table 1: Situation of sharing a personal story to other
- Why storytelling is so important?
Stories reach us on a deeper level and form an emotional bond between sellers and buyers, thereby allowing the buyers (consumers) to connect on a much deeper level with the products. The story engages the reader, and the reader actually becomes a part of the story.  This level of engagement cannot be matched through traditional advertising that often takes the approach of informing the market. The truth is, storytelling is prevalent in marketing and it is an effective way to make audiences feel relate to, while at the same time linger on their minds longer.
To make it clearer, I sketch a situation of how the stores will affect consumer’s behaviors. (Figure 1)
- Related Work
The image below (Figure 2) is my inspiration from a South Korea. The Storytelling Machine is a digital system that delivers a collective story made from crowd-sourced content. The story is told through text and images that are projected onto surfaces in an exhibition space.